“Asking your customers how they feel instead of how satisfied they are will trigger candid, significant feedback, not platitudes.”
What APPROACH should we follow?
Remember, the only way to retain the customers is to understand what they are looking for in your company. Even if you have an idea about what your customers’ needs are, you will need some method to capture details to make sure that you can deliver the best. Essentially, you need to gather sales information from your clients to determine your sales approach. And, it is really important for you to understand that success is an ongoing process which is gained at a slow and methodical pace. It is not an immediate transformation.
How do you Implement this?
It is important for you to understand that your sole target is not selling your products or services. All your departments such as Sales, Marketing, Finance, Operations and Customer Service may have a separate solution to offer to your customers’ problems and needs. But, this is not what we are looking for. We have to make sure to provide a single and unified view to the customer. Most of the times, Sales people are unaware of what has been traded, followed by it are the service people who miss the information about the account status and so on. This is definitely not helpful!
Contact us today if we can be of any help to your business growth.